Studio 321 Podcast

Darcy Manning: Building a Beauty Brand With Heart

Brightway Insurance - The Steve Trout Agency Season 1 Episode 25

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0:00 | 53:01

In this episode of the Studio 321 Podcast, hosted by Angela and Diana, we sit down with professional makeup artist and founder of DARCYMM, Darcy Manning, to talk about turning passion, artistry, and grit into a full-time beauty business. From makeup school in downtown LA to leading a 16-artist agency on the Space Coast, Darcy shares how her love for glam, storytelling, and serving women evolved into DarcyMM Makeup Artistry, The DarcyMM Collective, and her own vegan beauty line.

Darcy opens up about the realities of entrepreneurship—eating, breathing, and sleeping the work—while staying obsessed with quality and only putting her name on products she can stand behind 100 percent. We dive into confidence, aging, beauty standards, and how listening deeply to clients shapes everything she creates, from bridal looks to SPF 50 skincare collabs. You’ll also hear how she uses her gifts to give back through projects like Operation Superhero with Candlelighters of Brevard, helping kids in cancer treatment feel like true heroes for a day.

Shop Darcy’s product line: https://darcymm-makeup-artistry.myshopify.com/
Book Darcy’s services: https://www.honeybook.com/widget/darcy_mm_makeup_artistry_207318/cf_id/61e4b6ca132f4722f61b96fa
Email: aloha@darcymm.com
Instagram: https://www.instagram.com/makeupbydarcymm

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SPEAKER_02

This community's amazing and I think that's the way to go when you're a small business owner is just joining forces with other like-minded businesses and teaming up. Teaching someone that being an entrepreneur means eating, breathing, sleeping, dreaming about this work. That's what you do. And my husband, it never shuts off. It's hard because it becomes such a part of you.

SPEAKER_01

That's what I do love about you. I will say you're so passionate about your products. Like your products have to be a hundred percent.

SPEAKER_02

Oh my god. Anything you put your name on, I think is so critical that you can back it with your heart, soul, everything. I want to be proud myself to use it so I would never pass something along to clients that I didn't feel 100% about.

SPEAKER_00

Welcome to the Studio 321 podcast, powered by Brightway, the Steve Trout agency. We're sitting down with real estate pros, insurance nerds, mortgage masterminds, and local legends who are making moves on the Space Coast. Hosted by the best insurance crew in the 321. At studio 321, it's all about community, real connections, and sharing a few laughs along the way. Strap in, let's launch into today's episode.

SPEAKER_03

All right, today's guest is someone who's truly turned passion into purpose and built an entire empire from it. I'm so excited to introduce the incredibly talented and inspiring founder behind Darcy MM Makeup Artistry, the Darcy MM Collective, and Darcy MM Vegan Beauty. With over a decade in the cosmetic industry, her journey started in a makeup school in downtown LA and evolved into a thriving business that now supports her entire family. So much that her husband even left his engineering career to join her full-time. Crazy. Before stepping into the beauty world, she spent 17 years in her corporate PR, which really speaks to her ability to build, brand, and grow something meaningful from the ground up. She now serves clients across the Space Coast and surrounding areas, leading a team of 16 talented artists through her beauty agency. While also developing her own vegan beauty line and collaborating on innovative products like her SPF 50 Skincare Collab. That's awesome. What we love most about her story is how deeply she listens to her clients and uses that to shape everything she creates from her products to her services. And beyond the business, she's incredibly passionate about giving back, especially supporting organizations that help children and family in needs. She's also someone who truly believes in empowering women, helping them feel confident, understand their beauty, and embrace every stage of their life. Please help me welcome Darcy Manning to Studio 321 Podcast. That was impressive. Well, I mean, this is an incredible, like, you know, you know, thing that you've started. It's wild. I'm kind of we definitely want to start from the beginning, like, you know, what the that story looks like from, you know.

SPEAKER_02

It's so it all of this has happened so organically. Like this was never in the cards. It was never part of the plan. And I'm a planner. Like I was that girl that had everything mapped out. I was gonna get married at 25, first kid at 27, second before 30. Like I thought that's how my life would be.

SPEAKER_01

And then you realize that it does not happen like that.

SPEAKER_02

Yeah, all things, yeah. Um, but makeup always was a big part of my life from childhood. My mom was one of those moms that, you know, she wouldn't leave the house even to check the mail without full glam every day. Oh, you hear this? There's another one of you. Oh, your mom is like the same way. Yeah, I think it's just that old school, like you put together your yourself together, and that's how you present your yourself to the world. And that's super important. Oh, yeah. So yeah, that definitely set an impression on me. I also, when I was a kid uh growing up in Hawaii, my best friend and neighbor, Jenny, she was a model. And so every time she would do a photo shoot, she would bring me her photo, and I would just like study the makeup in her pictures because it was so amazing how they could turn this like 10-year-old kid, or actually, no, we were even younger. She was probably like seven at the time, um, into like she looked like a teenager with all that makeup on. And I thought that looked so cool. It was wild to me. Um, so I loved makeup. I would always do it on, you know, when that Avon catalog came and showed up on our front doorstep. My mom was crazy enough to like let me order some things out of it. And in sixth grade, you don't need foundation, which is so ridiculous.

SPEAKER_01

If you could go back to your skin at your youth, you'd be like, huh.

SPEAKER_02

But she let me dabble and play, and it definitely like ignited that fire. So I would, you know, experiment on all of my sister's friends and my friends. And as we get older, I would do my friends' makeup for their weddings and all the things, and it was fun. Um, but it am I telling you like the whole journey? Yeah, the whole time of it. Let's do it. Yes. Let's go. They can cut out the uninteresting portions. No, um, that's what we're here for. So I ended up pursuing broadcast journalism. That's what I studied in school. I thought I wanted to be a reporter because again, at that time, like makeup wasn't, it was something I did for funsies. It wasn't like a career path for me. And my parents are like super traditional Asian parents where it's like you pick a normal career path. You're a teacher, a doctor, a lawyer, whatever it is, like doing something creative. Like even PR public relations was like, What do you what do you do? They never really quite understood what I did. Um so I went down that road. I didn't go the broadcast journalism route. So I wanted to be a reporter, I thought. That's so cool. Um, but I ended up interning at this boutique PR agency in Newport Beach, and I fell in love with PR. Loved it, loved it. So that's what I did for like almost two decades. Um, and I really enjoyed it because a lot of it's writing, it's interacting with people, getting to know their stories and all the things. Um, but makeup was always in the back of the mind. My girlfriends always encouraged me to do that and switch gears, but you know, it's scary. Like once you get settled in your career and you're climbing that corporate ladder, and so to pump the brakes. Stability, you know.

SPEAKER_01

You know, you know you're going to work every day and you're gonna get a paycheck.

SPEAKER_02

Yeah, that corporate paycheck. Yeah, exactly. And when you've invested so much at that point into one thing, and that becomes your identity too. Your work really Yeah, so I couldn't imagine just starting over, but that little voice wouldn't leave me alone. And when I um was living at in Palmdale at the time, I had another mom friend, and um she again planted that seed and she was like, Hey, I signed up for this makeup class in downtown LA. You want to go with me? Awesome. And I was like, sure. So signed up that morning, she called me and she was like, Hey, I can't do it. And it was either she was sick or her kid was sick. I can't remember. She set you up. No, she was for real planning on going. Oh, okay. Um, so one of them she couldn't make it. So I went by myself and it was the best thing ever. Because I know if I went with Britney, she and I would have been talking the whole time. Yeah, it wouldn't have mixed and mingled with everyone. It wouldn't have forced me out of my comfort zone. And because I was alone, I super clicked and connected with the instructor. And my instructor, Heather, was amazing, like, completely took me under her wing. She saw something in me. She invited me to come back as her assistant instructor, hooked me up with a job at this super cool, like blow-dry bar in this fancy schmantel. Which I feel like back then there wasn't tons of them, maybe in that area, but I feel like they're slowly just to give someone that opportunity, like in LA, where it's like a super saturated area. There are so many talented makeup artists, but she like made it so easy for me to transition into that world.

SPEAKER_01

So, did you keep your PR job at the time and kind of do both?

SPEAKER_02

Yeah, I was going through a weird transition at that time. So by that point, I had had my son, he was in just starting elementary school. Josh, my husband, had just taken a job in Turkey, and that was gonna be a two-year contract.

SPEAKER_01

Um so you were gonna stay there and he was gonna go to Turkey?

SPEAKER_02

No, no, we were all gonna go. Yeah, sold the house, the cars, packed everyone up, we were ready to go. Um so for me, I was at a point where I was trying to figure out what I wanted to do. Did I want to continue on with my PR career? And how would I do that with the time difference? And because you're always talking with clients and you're pitching media, and um, so how do you do that with the time difference? So I was trying to figure all that out. So I thought, oh, this is a great opportunity to get started in makeup, and maybe I'll do that in Turkey, who knows? Um, but again, that still wasn't a part of the plan. I wasn't like, okay, I'm gonna go to Turkey and be a makeup artist. Um, I was, yeah, a mom primarily. Right.

SPEAKER_01

And you have to think like, what can I make work for my family?

SPEAKER_02

Yeah, exactly. It's always an evolution, like, especially like as the kids age too. They go through so many different stages. And at he was still at that super needy, he was only six, so my focus was being a mom first and foremost. And any side job I had would be great, but not the priority.

SPEAKER_01

So you never went to Turkey.

SPEAKER_02

We okay. So I don't know, did I put it on? Look at this story. It's insane. Life is so unpredictable. So we go to Turkey. Um it was uh Turkey's beautiful, by the way. We always wanted to go there, yeah. Oh, I mean, it's so central to Europe and Asia. You're like right in the middle of everything. Oh, yeah. So we are super stoked to give our son like this crazy experience. Different, completely different experience. Expose him to different cultures, people, foods, all the things. Um, and we were excited to travel everywhere. So three days into it, we're still living in a in the Hilton in a hotel. Northrop puts you up in a hotel while you house hunt and they give you a car, all the things. Like it's a really sweet deal. Three days into it, there's an attempted military coup. So it's bombs, explosions, jets going overhead. Like it was insane. So this started like at a So you're just locked up in the hotel pretty much. We were on shutdown. The airport was on lockdown, the hotel was on lockdown, we couldn't leave. It was insane. So we were like, peace out, Turkey. It's not like leave like that in a situation like that. Well, and when they opened up the airport, how long did it take before they could open that up? I think we were there like a week. Okay. A week and a half, maybe max. Yeah.

SPEAKER_01

So you did you experience any good in that time there?

SPEAKER_02

Um what happened pretty soon after? Oh, we loved it, the three days leading up to it. Yeah, like all the cafes, beautiful parks. Food and oh gosh, yeah. The people are so amazing. They love children. They will just come up and hug your kid. Oh, wow. That's really cute. Like really loving, sweet people. Um, it just wasn't our time. Right. It wasn't meant to be. Yeah, but what's wild is like of all of Josh's colleagues, we were the only ones to be like, nope, we are not sticking around for you. Everybody else went through it. They're like, we love this place, it'll pass. And so they're there till now, or maybe I don't know if they're still there now because this was like what, 10 years ago? Yeah. And so did you go back to LA? So we did. So it was me and Cubo, our son. We went back to LA. Josh stayed with the two dogs, and Turkey had to finish something out before he could wrap it up and come join us. But we went back to hotels in LA trying to figure out what are we gonna do? We already sold the house, so we have no house. We sold the cars, we have no cars. Um Wow. Luckily, you know, we have family and friends in LA, so it was fun. We were just hanging out, Cuba and I think going to the beach, going to the pools, hanging out. We're on vacation, right? Um, and you know, Northrop was super accommodating. They're like, what do you guys want to do? You want to go back to Palmdale? And we're like, no, we're like, close the chapter on that. Like, we were done with that. Like, we were ready for a European adventure. Um, and we had just vacationed in Florida a few months back and had such a great time. And Josh is a Florida boy, he grew up in Volusia County. Oh, okay. So we're like, what do you have in Florida, if anything? And they're like, well, nothing, but you know, that's fine. You guys could go. They're probably like so over us at this point because we were costing them so much money living in the hotels and flying back and forth and all the things. But um, they were like, fine, move to Florida. And so that's how we ended up here. It was like a crazy happy accident.

SPEAKER_01

Yeah. Merritt Island, Florida. Yeah. And it's kept secret. That's getting out there.

SPEAKER_03

So you came to you came to Merritt Island, uh, or okay, so how like how did this um when you came to the Space Coast, like how did you know the makeup industry? Yeah.

SPEAKER_02

So I the plan was, because I had gotten my certification now and um was practicing a little bit in LA, did the assistant job, the assistant makeup artist job. Um, so I had a little bit of experience under my belt, a little bit of professional experience. Um and so I was planning on just jumping right in once we moved here. But see, life is crazy. My dad has a stroke and that just like flipped everything upside down because now I can't focus. I'm like so consumed with that, worried about him. My parents are back in LA. We just moved to Florida, so now we're flying back and forth. Like it so again, okay, I'm just gonna focus on being a mom. And I was doing the PR thing.

SPEAKER_03

Did you feel at that time that this is not gonna work? Like the whole, like you feel like all the you know the bumps and the roads and you know, everything's blocking you.

SPEAKER_01

I pictured like a wave crashing in and you just getting like Yeah, and it keeps pushing you back, pushing you guys.

SPEAKER_02

I didn't even give you the other part.

SPEAKER_01

Oh wow. Um yes. This is the when life gives you lemons, make lemonade?

SPEAKER_02

A little bit, or you just deal with the lemons for a little bit. Um so a month after my dad's passing, my sister's boyfriend passed away as well. And he was supposed to come to LA to my dad's funeral, and we were supposed to meet him for the first time at that time. And so it was all it was a lot. So right after my dad's funeral, like immediately after, instead of coming back to Florida, I flew up to Seattle with her to like, you know, just be there for her. Yeah. So all the things were happening. Makeup was like, I wasn't even thinking on whole.

SPEAKER_01

But it gave you a time to be able to be there for everybody that needed you. Yeah. That's awesome. I mean, a lot of people can't do that. True.

SPEAKER_02

Yeah, so true.

SPEAKER_01

Uh goosebumps. Yeah.

SPEAKER_03

I mean, everything's meant for I mean, I feel for you know, reasons.

SPEAKER_02

Yeah, I totally believe that too. Everything happens for a reason. And like whatever, and again, this was such a good lesson for me because I was such a planner. So it really forced me, even motherhood has forced me to be like, you know what, ladies, you're gonna go all you want. Yeah, you gotta go with the flow. Yes, for sure. Absolutely, for sure.

SPEAKER_01

You know, and you grew you grew in that. And that, you know, I always say your purpose in life is to grow, grow and change. Like you can't be the same person always.

SPEAKER_02

Constantly evolve and hopefully evolve for the better. Right. Yeah. Um, and you know, who knows? If maybe I started the makeup business then, maybe the timing just wouldn't have been right. Right. Yeah. So I really do feel like the timing in this small business of mine has been so it all unfolded when it needed to. Yeah. So crazy. Um so where are we in the timeline?

SPEAKER_01

So you moved back, you went to Seattle, and then you came back.

SPEAKER_02

You were still working PR remotely for the LA company. Um, so I was working for uh an agency in Hawaii, actually. Oh I saw that you uh did you live there? I lived in Hawaii twice in my life, yeah. So as a kid. Oh, you gotta go.

SPEAKER_01

Oh, it's amazing. My dad used to have an office there, so we went um a couple times. They have some crazy like ocean creatures there.

SPEAKER_03

We were actually water so beautiful.

SPEAKER_01

We were actually kids, and we would we flew into California and we were there. We drove across that bridge like the day before that big earthquake happened. In Hawaii? In California. Oh, in California. Oh, that big earthquake. When we were kids, we were there. I'm like what year was this? Ugh. I was probably like four eighties. It had to be like 88. Okay. But yeah, we would always fly out of California and go to Hawaii. My dad had an his company had an office there. That's so cool. I haven't been since I was little though. Like it's gotta go back. I know. It's probably way more expensive now than it was then, though.

SPEAKER_02

And it's such a trek from Florida all the way to Hawaii. Oh gosh. Yeah, that's so you guys stopping in California.

SPEAKER_03

No, they I think they do that. I think they, yeah. Most of the flights stop in California and then go to Hawaii.

SPEAKER_02

But yeah, oh my gosh, yeah, because that's so long, especially when you have like really little ones. Yeah. Yeah. Okay.

SPEAKER_01

So sidetracked on Hawaii.

SPEAKER_02

Yeah, okay. You lived in Hawaii for a c a couple times. So doing the PR thing. Um and then, okay, so I started doing makeup on neighbors, on mom friends, just to get some practice out here.

SPEAKER_03

Yeah.

SPEAKER_02

Again, still not planning on launching a business, just doing it because I love it. It brought you joy. Yeah. So I was still like PTA mom and doing all the mom things. Um but with the PR and the makeup, trying to do both, especially, you know, once word started getting out there and makeup started becoming busier, it was really hard to do both for me and do both well. Um, even though I had been doing PR for so long, it still was like consuming a big chunk of my brain. So it wasn't until the moment I like really sat down and decided, like, okay, I'm gonna be completely done with PR and just focus on this makeup thing and see where it goes. That's when it really started taking off. Yeah. Um, and it was around the time of COVID, really. Um, so in 2019 is when I decided to get my certification here or no, my makeup license here. Because up until then, I couldn't figure out with Florida laws if you were required to have a license here. Cause back in LA at that time, you weren't.

SPEAKER_01

So, did I meet you when you first started?

SPEAKER_02

Yes, for sure. So, yeah, that's awesome. You're like one of my very first clients.

SPEAKER_01

I know, and I met you and I was like, this girl, she just has a good soul. This is like I remember meeting you thinking, like, I love her. She's awesome. I love you. You just made the experience for me just like just more at peace.

SPEAKER_02

Yeah, and I was so happy to hear that.

SPEAKER_01

I didn't realize that I was like one of your first, like I wouldn't have never like because I remember you telling me shoot with Olivia.

SPEAKER_02

I don't know. I'd have to look back 2017, 2018, because 2017 is when I hooked up with Olivia and started doing work for her clients. Yeah, it was 2017.

SPEAKER_03

It had to have been. Yeah, yeah, because I came right after you. Because I we had that gala um too, and that's when because you told me about her, and I was that's when how you and I met.

SPEAKER_01

See, and that's how it works. Like even us, we're like word of mouth. You do a good job, you're a great person. Like people want to tell. Yeah, it is.

SPEAKER_02

County is tight. Like we are all interconnected. So word of mouth travels really fast. It really does. Yeah.

SPEAKER_03

So speaking of word of mouth, how did you know the business just start booming for you? Yeah. What did you do?

SPEAKER_02

Exactly like that. Um, so I feel like the moment I figured out what Florida laws were and like, oh crap, like I do need a license to practice makeup here. So I got that done, went to Eastern Florida. I wanted the fastest and cheapest um schooling. Yeah, possible. Because I was already doing it at that point. I knew you knew every formality. I needed the paper. Um so got that done. And the moment I did that, I felt like, okay, I can now put myself out there. Um posting or like I'm legal, let's go. Yes, because up until then I felt nervous about it. I was like, ooh, this is a good thing.

SPEAKER_01

So in that schooling, do you have to have so many hours of like practicing on people?

SPEAKER_02

Well, no, no, no, not no makeup. It's kind of the makeup portion is an absolute joke. Um, and that's the feedback that I get from a lot of people with these these schools. Cause like the aesthetics program, it was all facials. And I had zero interest interest in doing that I was not gonna like graduate and do facials. My goal was to do makeup. That's it. I don't want to do it.

SPEAKER_01

So you go to the same schooling as an aesthetician.

SPEAKER_02

Um so kind of there are different programs. Okay. Yeah. So you could do like the cosmetology program where you learn both makeup and hair, yep, and nails and all the things. And I knew I was not interested in any of that. So the program that I did, it was called a facial specialist. Okay. So you do fancy name. It's all facials except for three days of makeup. Okay. And my instructor actually asked me to assist with those days and teach the class. So that's I should have been paid for that. Yeah.

SPEAKER_01

Aren't we so nice? Sure. We'll we'll help volunteer.

SPEAKER_02

So I actually had Olivia, your photographer, come in as my model and I did makeup on her and yeah. So fun. Yeah. So once I did that, I was like gangbusters posting all the time and you know, word of mouth did start traveling fast at that point. And you collab with people. That helped too. Yeah, this community's amazing. And I think that's the way to go when you're a small business owner is just joining forces with other like-minded businesses and teaming up. And yeah.

SPEAKER_01

That's amazing. And now she said, How many people do you have underneath you? 16.

SPEAKER_02

So we have makeup and hair artists, you know, mostly in Brevard County, and then we've got some in Vero and Sebastian, um, Volusia County, and then Orange County, too.

SPEAKER_01

That's awesome. And they all work under your umbrella.

SPEAKER_02

Yeah. So most of them, you know, they're all um independent contractors, so we don't have any full-time employees or anything like that. We're not quite there yet. Um so all independent contractors, um, some of them have their own like hair studios as well. But they basically use the collective as a way to supplement their books. So if they have any gaps in their schedules and they want to fill that, you know, they look to us to fill them with some jobs. Yeah.

SPEAKER_01

And then your husband came aboard too, right?

SPEAKER_02

Yes, that was so wonderful. Wow. That story. We had been talking about it for years and years. Like he just, you know, his poor vegan heart, it was very compromised working for a defense company all those years. Because he did Northrop for I think like 15 years. Um so working for a company that builds uh products that bomb and kill people is really hard on him. Right. So and he did it, he did it for us, for his family. Um, but you know, it got to a point where he's like, I don't know if I can do this anymore. And so we talked about the idea of him joining the makeup business, but early on, like we weren't financially at that point where we could say, Yeah, quit your job and we're gonna go all in. So it wasn't until 2024 that we decided, okay, we're gonna do this. Actually, 2023, we had it on the calendar, his quit date, but like a month before he went into like full panic mode. He I think he was like having a real panic attack. Well, it's changed. Yeah, definitely. I never saw it.

SPEAKER_01

And even though you're like miserable in it, like a lot of people change is scary. Yeah. The unknown's scary.

SPEAKER_02

And not being a provider and all the man do everything that they have. And you know, and he's so practical. So like the idea of not having that paycheck and just when you're an entrepreneur, you like really live on hope in like optimism. Right. Definitely true. It's a completely different mindset. And you know, I'm just naturally optimistic.

SPEAKER_03

It's gonna be okay.

SPEAKER_02

Yeah, like we'll work it out. Like we're smart people, we can figure it out. We're scrappy. Yeah. Yeah. Um, but it it took him a little bit to get used to that idea. So yeah, finally. So that date came and passed in 2023, and finally a year later in 2024, he was like, Okay, I think I'm ready to do this, and we did it. Oh, and we went all in. And I wanted to kill him the first six months. Oh my god, nightmare. Uh did you and Steve ever no?

SPEAKER_01

Everybody asked me. They're like, How is it, you know, working with your husband? But for me, I was out marketing. So I was driving to realtors and mortgage broker offices, and so I was in here a little bit, but for the most part, I was out.

SPEAKER_02

Oh, so you guys are sharing an office.

SPEAKER_01

I will say, like, no, I will say on date nights, it was hard because you're talking about the office and what's happening at the office. Where now that I stepped away from it, it's nice because we go out and we can talk about things besides the agency. Yeah.

SPEAKER_03

I would never work for my husband.

SPEAKER_02

Never, ever, ever. Because he has a construction business? No, he has a bunch door. Yeah. No, never. He's has he ever asked you?

SPEAKER_03

Um, I think at one time, like, oh my gosh, yeah, there was just, you know, sometimes that, you know, it was kind of a desperate moment.

SPEAKER_01

He has asked you, and then you're like, I don't want this.

SPEAKER_03

You're like, I have I want my own thing for sure. But I mean, it was just more of like, like I said, like, you know, last resort type of situation. Yeah. Um, you know, it's so hard to, you know, trust people, you know, to take care of your business, you know, the way that you do. You know, and we all can vouch for that.

SPEAKER_01

She's like, I know insurance and I feel comfortable. I'm building a name for myself. Like I can't step away now.

SPEAKER_03

No, and it's just like I've always been super independent to that, you know, and I but as far as like me, I'm gonna support him in any way I can. And uh that's just you know what I do outside of you know, work and you know what we do for our family, you know, and you know that we're very cultured and stuff, but no.

SPEAKER_01

Well, that was hard too when I stepped away from here. You know, Steven always wanted to be the guy that could provide me, you know, the life to be a stay-at-home mom. And then when I took the job at the staging boutique, he's like, What are you doing? Like I worked so hard to get you to wear, but for me, like you wanted your own thing. Right. I wanted to like find my identity and what I wanted. You know, like I taught for five years, and then he brought me here and I did the marketing and I loved it, and then COVID hit, and then it just got weird, and I just didn't come back. He's like, You coming back to work? I think I came back for a day and never came back. It's so nice to have that option though, that flexibility. But I always wanted to go to school for interior design, like it's something I loved. Yeah. I either wanted to do that or do like um hotel hospitality, like management type thing and or decorating, you know. So, like when my friend started this company company, and you know, a year later she was like, Okay, I'm ready for my first tire. I was like, All right, let's go. I didn't even talk to him about it.

SPEAKER_02

I was just like so excited at the moment in the moment for that opportunity being handed to you.

SPEAKER_01

I dropped breadcrumbs, and those breadcrumbs, you know, are available now. Like I'm ready to eat them. Yeah.

SPEAKER_02

Anytime you put something out into the universe, there's so much power in that. Yeah, and I really work a lot. Say it out loud.

SPEAKER_01

You know, I work when I can. I work a couple days a week, and it's like a good, happy balance to like. I love that. So you're living your best life. Yeah, just like you.

SPEAKER_03

Well, I want to know what the six months looked like with you and oh my god, you think you know your husband until you work with them?

SPEAKER_02

It you see so many different rights. I think awesome. Big shout out. It's so um, yeah. So he was, I caught him napping with a dog. Um Yeah, I'm like, um He's like, it's a new job, but it's semi-retetirement year, right? This is not uh I had teaching someone that being an entrepreneur means eating, breathing, sleeping, dreaming about this work. That's what you do.

SPEAKER_01

And my husband, it never shuts off.

SPEAKER_02

It's hard because it becomes such a part of you. And he's there now, but uh yeah, it took a little bit to get him there.

SPEAKER_03

Training. Yeah, lots of training. Well, it's okay. I mean, I I didn't even know I was talking to him on in the emails and stuff like that. You're like, yeah, that's that's my husband.

SPEAKER_02

And I'm like, oh, okay. Yep. So anytime clients are booking appointments, they're talking to Josh, not me. That's okay. Good to know. So he's the back end stuff, like he handles all of our bookings. So any inquiry that comes in, he's gonna be the one that processes it. So he sends out a proposal and finalizes timelines and sets up, um connects our clients with artists and all the things. Yeah. And he also handles our retail line, which is a really big one. So all of our makeup products would just not exist if it weren't for him. Yeah, like that's a good thing. So he helps like kind of PR and get that out here. Yeah, he curates all of that. So I tell him, like, hey dear, I want to do a bronzer highlighter blush palette that you could use on your face and your eyes, and it has to have these requirements. Um go. And he goes out and finds me a supplier and collects samples, and I get to test out the samples, yay, nay. Communicates with the suppliers on the city.

SPEAKER_01

And that's what I do love about you. I will say you're so passionate about your products. Like your products have to be a hundred percent.

SPEAKER_02

Oh my god. Anything you put your name on, I think is so critical that you can back it with your your heart soul everything. Like, I want to be proud myself to use it. So I would never pass something along to clients that I didn't feel a hundred percent.

SPEAKER_01

I will say me and Ang are both wearing your lip gloss that you made us fall in love with.

SPEAKER_03

So I really want to talk about that too. Like, what inspired you to like start that brand?

SPEAKER_02

Oh, yeah. Clients. Clients tell me what to do. I just listen.

SPEAKER_03

I'm a good listener.

SPEAKER_01

So you So you had a lot of clients coming to you saying, like, I have this product, but I'm I don't really love it. And so that's where you kind of back. Sort of. Okay.

SPEAKER_02

Sort of. Um, I had clients that wanted to learn how to do makeup. Okay. And so I jumped on that because I really love teaching. I used to play teacher with my sister all the time.

SPEAKER_01

And you said to us when we were doing your makeup, our makeup lesson that that's your favorite part.

SPEAKER_02

I love teaching. Yeah, I'm super passionate about teaching. I love doing the makeup, but it's the passing along that information and then empowering you guys to do it yourselves and feel a little more confident when you sit in front of.

SPEAKER_01

I will say, like getting ready today, I was like, oh, she's gonna be there. Like I have to make sure everything. Yeah, so so we went, I'll tell everybody, we went two weeks ago, right? Something like that. To a private makeup lesson, me and Ange did. And Ange has always been a person that like has her makeup to the T, but like even her, like she learned so many lessons.

SPEAKER_02

Like I love that. I love when makeup girls pick up a few things. Yeah, yeah.

SPEAKER_01

Because you you think to yourself, like, I know makeup, and you know, like all the tips and tricks. Like, I was like, if I could have Darcy in my pocket, she could pop out. Because I feel like when I left there, just to I felt like it looked way better than I do on my page.

SPEAKER_03

The littlest things with a tool. You know, the tool, like white tools, me, and then just of course, just the right color. Uh-huh. What goes with, you know, your eyes are struggles. Yeah, it is.

SPEAKER_01

I was a client that you cringed. I'm like, I use my fingers.

SPEAKER_02

You are not cringy. I feel like you're my typical client. I have clients that show up all the time with chapstick and mascara. I'm ready. And then I fill all the gaps. Yeah. And then I have clients like you that come in with bags and bags of makeup and then have a hard time picking and like narrowing it down. Yes, exactly.

SPEAKER_01

I will say the foundation that you gave me, my little son was like, I don't see your freckles anymore.

SPEAKER_02

And I was like, Oh my God. Okay, so when you get your kids' approval, that means everything. Because honest.

SPEAKER_01

So honest. I taught kindergarten for five years, so I got ridiculed and ripped apart and told that my shoes were nice and some other things. But yeah, they they uh rip you apart, that's for sure.

SPEAKER_02

That's so tell us a little bit about your products. So our makeup line, it's 100% vegan, and a little bit of that is the husband's influence. So Josh has been a vegan, God, I don't even know, 25 years is something like that.

SPEAKER_01

No, I'm not a vegan. Oh, okay. But in your son, okay.

SPEAKER_02

Yes. My 16-year-old son, he went vegan when he was 10. And it's crazy that he's stuck with it. And the moment he decided to go vegan, he has not wavered a single time. Like, no, so do you pack his lunch every day? He actually packs his own lunch. Oh, I wish my boys did that.

SPEAKER_01

He's he's a good kid. I pack their lunch. I wake up at 6 30 every morning and it's like a subway line. Crack that whip, sister.

SPEAKER_02

You have too many of them to pack all their lunches.

SPEAKER_01

Oh my god.

SPEAKER_02

I can't imagine doing that time too.

SPEAKER_03

Did her laundry um when she was in fifth grade.

SPEAKER_01

So you even dump their laundry into the washing machine, but I knew it. Okay. Okay. Well, that's a start. That's a start, baby steps. Uh baby steps. I'm like, these kids, like, especially my almost 16-year-old, I'm like, he's gonna be on his own. And he that's exactly good. He has no sense of it's terrifying.

SPEAKER_02

Yeah.

SPEAKER_03

So we have to start now, or they're gonna be lost in the world. Or they're just gonna be calling you, texting you every day throughout the whole thing. You'll never be able to retire. All right, back to your vegan line. You'll never be able to retire.

SPEAKER_02

Um so we just launched these lip glosses that you guys are wearing. Super hydrating.

SPEAKER_01

Hopefully, they feel really nice on your lips. That's the only thing. Like, I I was a chapstick person, but now that's the only thing I go for. Good. And it's just a kiss of color. And I feel like it stays on and it keeps your lips moist and for a lip gloss, it actually has stings.

SPEAKER_02

I know moist is the worst word ever.

SPEAKER_01

No, the big deal is wet and volumptuous.

SPEAKER_02

Oh my god, wet too. I don't know, that's borderline.

unknown

I don't mind.

SPEAKER_02

So what we're working on right now, I'm so so excited, and I really hope this launches before Mother's Day or in time for Mother's Day. Because I have an event coming up with Bobby's on the 30th, Bobby's at Parkside. But it is the highlighter blush bronzer palette that you could use on your eyes too. So it'll be a face and eye palette, all in one kind of thing.

SPEAKER_01

This is what your husband went out and grabbed and you approved? Yes.

SPEAKER_02

Um, we've been working for a while on it, testing a lot of products, going through duds, finally, just like the lip glosses, too. We tested out so many different products.

SPEAKER_01

Because you want to wear it throughout the day to see if it lasts, too, right?

SPEAKER_02

Yeah, the testing process is the longest process. Once you find the product that you love and stand by, that's when everything starts, you know, you can design the packaging and all the things, all the fun things. Fun things, yeah. Yeah. Cause once so my testing process, I'll test it on myself first. If it passes that, then I start testing on clients with their approval. Um, and then once it passes that, because I need to try it on enough different skin types, skin tones, all the things, and see how where do you get those people from? Oh, just my everyday clients. Oh, yeah. So I'll test it on it and be like, hey, I have this new lip gloss that I'm sampling. Do you mind if I try it out?

SPEAKER_01

So if you're doing their makeup for like a headshot or a wedding or whatever. Yeah. Test. I usually don't test things for wedding. Yeah, weddings. Well, you'd have a you do a trial run for sure.

SPEAKER_03

Have you ever had an experience where someone reacted to something? Oh. When you were testing.

SPEAKER_02

Oh, no, no, no. Yeah. Good. Yeah. I've never seen a reaction, thankfully. Yeah. Yeah. We look for cleaner products as well. Um You know that's my my lane. Yeah. I there's just so much toxic crap in makeup these days and skincare. It's insane.

SPEAKER_01

And like And that's like your body is absorbing it. Your skin's like our biggest orifice to like absorb things. Our skin is our biggest organ.

SPEAKER_02

We have to realize that what we put on our skin matters. Yeah, it's going into your blood. Yep, for real. And the US uh beauty industry, our standards are so low compared to Europe and Asia. Like they are, they crack down on stuff that you cannot. Yeah, it's illegal. Yes, right?

SPEAKER_01

But we don't care. No. The US just put it on you, put it in you.

SPEAKER_02

Yeah, exactly. Exactly.

SPEAKER_03

So I can't wait for the palette to come out. That's gonna be. I thought like for me with the whole bronzer thing, shocked the heck out of me too.

SPEAKER_02

Because you weren't a bronzer girl.

SPEAKER_03

Well, I thought you were shade. I'm a big bronzer girl. I wouldn't want to say that, but it had the wrong shade. Yeah. And you didn't what a difference. Like from someone dirty. Yeah, from someone punching you in the face is someone looking like, oh, you're about to go back. Uh bright and refresh. Red carpet. Yeah.

SPEAKER_02

Like, you know, but the bronzer should give you that sun kiss healthy.

SPEAKER_03

That's what I have on. You look good. You're the the bronzer.

SPEAKER_01

I know. We'll have to put the before and after on our uh page so everybody can see.

SPEAKER_03

And you know what? It's just like I feel that my makeup and the techniques that you provided in the class, um, I like you said, like the ultimate goal is for it to last all day. Yes. And you to look exactly what you looked like. Holy cow. And I do. It lasts. It does. Good. I love, love, love hearing that.

SPEAKER_02

Yeah, because nobody has time. Like, especially us moms, we don't have time to go back. No.

SPEAKER_03

So you just do it right. And with me, like, I mean, I'll come into the office and I'll be real. Like, they know I have an event at night because I don't come in with makeup. And they're like, oh, you have an event? I'm like, listen, I'm at least gonna have to do my eyebrows or something because you guys are like getting on my favorite. So yes, it's nice to be able to like do it one time. That's a doing it at the time.

SPEAKER_02

You don't have to add a little bit more.

SPEAKER_03

A little bit of lipstick, whatever.

SPEAKER_02

Yeah, just touch up your lips, it can go. Game changer. Woot. Yeah. I love that so much. So bronzer was a big one for you. Bronzer, yeah. Diana, what was your biggest takeaway?

SPEAKER_01

The diamond thing. Oh, yeah. Brightening up the center of the face. Because I I remember when we were doing it, Ange looked at me at one point and she's like, Your girl needs help. But it all like blends and comes together.

SPEAKER_02

Yeah, yeah.

SPEAKER_03

Yeah, you're you say you trust the process.

SPEAKER_02

It is such a process. And for people that don't do a lot of makeup, it can be so scary.

SPEAKER_01

I feel like I have your voice with me now every morning when I get ready. Like, you gotta do this and you gotta do that.

SPEAKER_03

Like But the thing is, like, and I know a lot of people like to cut corners. Don't cut those corners. Yeah, because then it'll last all day. Exactly. Like, you know, I know we're like in a time crunch, but I think that palette that you're gonna have with the whole bronzer and brush and everything, that's gonna be like a you know, a everyday, like, let me just throw it on real quick. You know what I mean?

SPEAKER_01

You don't have to grab an eyeshadow palette, just you're all in. That's the thing too. And I feel like, you know, if you're into makeup, people have to go to your class and learn. And just because I feel like even though it's more in depth, you simplify, simplify the process. Like you don't need to use this, use this. Like, I feel like you almost, you know, you look at Ant with her two bags and she went down to one and she only uses the bigger.

SPEAKER_03

Clear that up. Okay, I have a bag because I have like three different like makeup looks.

SPEAKER_01

What I'm saying is, you know what I mean?

SPEAKER_03

Like, and then I have a bag full of just my brushes. I don't put it with my makeup.

SPEAKER_01

Now though, I feel like you know what to use in those bags, and it's just like laid out for you.

SPEAKER_03

What it depends on the day. If I want a full coverage, I know what to use. If I want like just an everyday use, I know what to use. But each day is going to be a little different than you know, depending on what you have going on that day.

SPEAKER_01

Yeah, and it's like nurse me.

SPEAKER_02

Listen, one look all the time. You look the same all the time. I have both clients, yeah. Both, right? Um, so we yeah, we definitely cater the lesson to a variety of ages, shapes, sizes, colors, all the things.

SPEAKER_01

Yeah, but I will say, looking online and seeing the before and afters always it's fun. It is like unbelievable. It's so fun.

SPEAKER_03

Like even the whole, like, what the eyelash? I don't even have one of those. The lash curler? Yeah, the lash curler.

SPEAKER_01

Like go on Darcy's Facebook page and just look at her before and afters. Yeah. Even if you're not into makeup, you will be mind blown.

SPEAKER_03

But it did such a difference with her eyelashes. I was just want to say, point it out with yours. Like it was such a difference. It looked like she actually had the eyelashes on.

SPEAKER_02

It's so simple. And you think like, oh, I don't have beautiful lashes or whatever the case is. Just use the right tools. Like the lash curler, it's an amazing thing. It made a huge difference. And you're not even applying any makeup on to so not even before, like, you know, mascara, your eyelashes will look dramatically different and better if you just curl them. Yeah. Makeup's so fun. It is.

SPEAKER_01

It's it's a lot of fun. It's weird because I looked at my face before and I was like, oh, I'm not that bad without makeup. But then like you look at the difference and you're like, whoo.

SPEAKER_02

Well, anything put side by side like that, it's like, oh, okay, where you're forced to like, yeah, look at it.

SPEAKER_01

But yeah, you're teaching, vision, everything. I'm just so glad.

SPEAKER_02

I'm so glad because we really want to simplify and we want to make makeup fun for people instead of intimidating and scary.

SPEAKER_01

I always compare makeup, like you know, guys get haircuts, and like for them, it's like transitional, you know, like it's transformational. Like they're went from looking like this when they walked in and like a homeless bum under a bridge. Yeah, and then they look handsome and clean. Want dignified.

SPEAKER_03

I saw I just saw that yesterday. Uh barber the people would travel to go see this barber, and it was just like cringy, and all of a sudden, like, holy crap, that's who's that hot, dude.

SPEAKER_01

Yeah, exactly. It gives them confidence.

SPEAKER_02

Yeah, that's what beards do for men too. Yeah, throw a beard on a man, it's like, oh now.

SPEAKER_01

Yeah, it's a little different.

SPEAKER_03

Yeah, and then when they shave it, you got the kids screaming and hollering like Stephen knows his face.

SPEAKER_01

Stephen knows that he can never tell. He's always had facial hair. Yeah, uh, well, it's gotten as long as you've aggressively like grown out more. He had a goatee, I think, when we first met.

SPEAKER_03

Yeah, yeah. Goatee.

SPEAKER_01

And then now it's a big beard.

SPEAKER_03

And he's always yeah. Sorry.

SPEAKER_01

But he knows he knows that he can't ever cut that off.

SPEAKER_03

It's a yeah, it's a work husband comfort thing. Can you imagine if it wasn't there? But um, you definitely um need to go to one of Darcy's classes. Um, I do want to touch on like, you know, what do you do for the community? I know you're very involved with that. And one of the ones was uh, let's see, the Operation Superheroes.

SPEAKER_02

Yes, I want to talk about that. That is such a fun, fun day for me. So the organization is called Candlelighters of Brevard, Candlelighters of Brevard. And they're amazing. So they support kids with cancer and their families. So they provide them with emotional and financial support. It's such a great organization. The people are really wonderful. But every year they've teamed up with photographer Jason Hook, who I work with. Yeah, he just did your headshots. Yeah. Yeah. He's truly such a talented photographer. So it was actually Jason's idea, this operation superhero, to take kids and turn them into superheroes for the day. That's awesome. Yeah. So it's blown up into this bigger thing because I think I've been doing it with them for the last six years, I want to say, something like that. It's gotten bigger and bigger, and now we're at the point where we have Jason, our professional photographer. We have Studio 142 that does the um videography. We've got myself doing professional makeup, Brittany Robbins professional hair. I mean, all the things. Oh, and Morgan doing professional costuming. Yeah. So they will fit the kids, make costumes specifically for that child, but each kid gets to pick a superhero that they really love and admire. And we turn them into that superhero for the day and roll out the red carpet, like an actual red carpet when they when we welcome them in. When do you do this? This is we just did it last week.

SPEAKER_01

Oh yeah. I want to come next year.

SPEAKER_02

It's truly incredible. It's amazing. That's amazing. Yeah.

SPEAKER_01

So they um I want to feel like a superhero for a day.

SPEAKER_02

You are, you're a mom. It's so cool. So the whole families, they all come too, so we get to meet the parents and the siblings and everything. But the kids just get to kind of forget for the day about their cancer.

SPEAKER_03

They're a superhero. Yeah. So they do their own personal shots of with Jason.

SPEAKER_02

Yeah, each kid gets their own photo shoot. Yeah. And so at the a few months later, so like sometime during the summer, they'll have a big reveal. So we invite the kids to um what is it, the King Center, and they'll do a big reveal where they get to see their photos on posters. Yeah, and a video of them of that day. It's really so special. It's incredible. And I just try my best every year not to think about right because so many of the kids don't make it the following year, you know. So we I really try to enjoy my time with them. Um we're lucky we're so lucky. Yeah, and we don't have to worry about our kids like that. It's it's an impossible thing. I can't imagine any parent has to go through, let alone that child.

SPEAKER_01

And it's also helping the parents like you know get that light and see their kid in their happiness and their joy. You know, that's amazing.

SPEAKER_02

It's a cool project, really, really cool.

SPEAKER_03

So, how many kids have um did um come out this year?

SPEAKER_02

They do about a half a dozen every year.

SPEAKER_01

Okay. That's amazing.

SPEAKER_02

Yeah, it's really neat. Do a lot of them pick the same superheroes?

SPEAKER_01

Are you getting it?

SPEAKER_02

I'm surprised that there isn't um a ton of overlap. Okay, yeah. So this year Roomy was a big one. What's that one? Because I don't have girls, so I don't either. What's that? Uh K-pop demon hunters. Okay. So that was a fun one to do. And Ladybug was another one. And then we had uh Mario from Super Mario for that.

SPEAKER_03

So cute. I know. I can only imagine that feeling, you know, being able to, you know, honor them with that. Yeah, that's incredible.

SPEAKER_01

Yes, let's let us know next time. You know, that's the thing too. Like you build your business with word of mouth, but really being there for the community and sporting, you know, supporting the kids in our community is even to us, is really important. But that is amazing.

SPEAKER_02

Yeah, so anytime like friends and you know um people in the community will ask for donations and things like that for their kids' event or little league or trek and cross country club. I'm happy to do it.

SPEAKER_01

Have you ever gotten um approach for like the project prom for SCAR? No, but I you know, I learned about it this year and I thought that was so cool. Because they do teach them too. Like the year that I did it, they did have somebody there, you know, it wasn't a makeup artist. It was just, you know, an ordinary person teaching them how to do, but they get to pick their dress and they also get to teach them how to like do the makeup on the day of prom.

SPEAKER_02

I could have sworn I reached out to someone via Instagram, but I wasn't good about following up.

SPEAKER_01

So I don't know if you I did get you in contact because I know Jamie is really involved in it now. Oh, and I'm gonna do it. I love Jamie.

SPEAKER_02

Jamie's a client. Yeah, I should have probably just hit the channel.

SPEAKER_01

Yeah, she helped like a lot this year. But it is it's an amazing event to see the girls and the guys, you know, pick out their suits and get their dress, the concepts, learn how to do their hair and their makeup. So you guys collect dresses from the community. And they set it up like it literally looks like a Macy's when you walk in there and they have uh dressing rooms for them, eyelashes.

SPEAKER_02

Because even if it's coming in and doing like a makeup class with them and just like on a live model showing them how to do their own makeup for prop. Great idea.

SPEAKER_01

Yeah, it would be a really like it, and it is one of those, you know, like operation superhero, just like a feel good give back.

SPEAKER_02

I love that. Yeah.

SPEAKER_01

I definitely need to talk to Jake. Yeah.

SPEAKER_02

Yeah. She's awesome.

SPEAKER_01

So, besides community makeup, your business, what do you like to do like in your spare time? Oh man, I used to be so fun.

SPEAKER_02

I would love to one day being a mom and a business owner has made me so responsible. Um, but I would like to be fun again and um go snowboarding again. I really, really miss that. And both my boys, my husband and son, don't like the cold and don't like snowboarding.

SPEAKER_01

Need a girl's trip. Yeah, you need a girl's trip. For real. I haven't skied since I was nine, but I don't want to put them back on because I'm like, why hurt myself now? Like I've gone this far.

SPEAKER_02

That's the one athletic thing I do. I'm like such a wimp and like so uncoordinated and everything else. But like snowboarding somehow is just so fun. My thanks, pickleball.

SPEAKER_01

I play like once a week. My house would have to be on fire for me not to show up.

SPEAKER_02

I know that's what I do.

SPEAKER_01

You gotta find something. No, there's so much joy in that.

SPEAKER_02

Dude, if picking weeds makes me happy. If I have time to pull weeds, I love that. I don't know what it is.

SPEAKER_03

I'm just always busy. I I mean, I yeah, I don't know what I don't honestly. Your mom.

SPEAKER_01

Yeah, I just I guess being I know she looked at me, she's like, How do you do it with three? I only have one.

SPEAKER_03

I know. It's just but they keep us busy. I mean, everybody's life is different and you know, uh families are different demands.

SPEAKER_02

So I mean you really have to like force it into your schedule, like just prioritize that thing. Right. Like I'm gonna start hula lessons over the summer, and I'm super, super excited about that. And then you're gonna have to be able to do that. I've never done it before. Oh, maybe. That's so or overdue for a Hawaii trip.

SPEAKER_01

Well, that's like I always like on Mother's Day, I started this tradition and I have to get back on it. But I was like, Mother's Day, I'm with them doing stuff for them all the time. And I get that I want to be with my kids, but like I started a beach walk and a brunch with my girlfriends on Mother's Day, and it's so much fun. Yeah. I don't hang to get your time.

SPEAKER_03

Like it's my day to like I think that's what's one good thing about like, you know, my husband and my daughter. They never I'm not doing anything. I'm always I'm doing it for myself. Like I'm doing a spa, I'm doing yeah, no. Just give me away from my kid for today. Yep.

SPEAKER_01

Right. Got to know you very well. You have you want to talk about the giveaway?

SPEAKER_02

Comment vegan on our post once this airs, and um, you will win. Well, we'll pick one winner to win a free private makeup lesson with me. So the lesson that you guys did. You're gonna want to enter into this because it's it's a two-hour class, it's very in-depth. So we'll go over everything, and I'll have you bring all of your makeup and your brushes, and I'll go through your collection with you, and we will figure out a good routine that makes sense for you.

SPEAKER_03

This was so much fun. Thank you for having me on. I love this. I love this so much. It was cool. And we'll wrap it up and we'll do this again. Thanks. Yeah, thank you, thank you.

SPEAKER_00

That's a wrap for this episode of the Studio 321 Podcast, powered by Brightwood, the Steve Trout Agency. We can't thank you enough for being part of our journey. If you enjoyed this episode, be sure to subscribe, leave us a review, and share it with a friend. Until next time, 321, we're out.